Why HART Exists

Building a Website Wasn't the Plan

I never intended to build an anesthesia job website.

In fact, if you had asked me ten years ago what I'd be doing today, I probably would have told you I'd be taking care of patients, raising my family, and trying to stay caught up on sleep after call.

Building a website wasn't part of the plan.

HART exists because of an experience that changed how I viewed anesthesia recruiting.

I became a CRNA in 2017. Since then, I've worked in large hospitals, small hospitals, ambulatory surgery centers, full-time positions, PRN roles, and locum assignments. I've taken night call, weekend call, OB call, and just about everything in between.

The Experience That Changed My Perspective

Like many CRNAs, I had worked with recruiters and staffing companies over the years. Some experiences were good. Some weren't. But there was one particular locum assignment that completely changed my perspective.

I found myself in a difficult situation that was outside of my control. The assignment wasn't going as expected, I was losing money, and I needed help navigating the situation.

The staffing company involved was one I trusted. I had worked with them before. I thought we had a good relationship.

When I needed support the most, I didn't get it.

What I learned from that experience was something I couldn't unsee afterward: even companies that market themselves as provider-friendly sometimes have incentives that don't align with the people they represent.

That realization stuck with me.

For a while, I was angry about it.

Then I started asking a different question:

Why does anesthesia recruiting have to work this way?

The more I thought about it, the more I realized the problem wasn't just frustrating for CRNAs.

It was frustrating for facilities too.

Seeing Both Sides of the Problem

As CRNAs, we get bombarded with calls, texts, emails, and recruiter messages about jobs we don't want. We're often expected to trust people who have never done our job and may know very little about what we're actually looking for.

At the same time, facilities are struggling to recruit and retain anesthesia providers. Open positions can stay vacant for months. Recruiting costs continue to rise. Administrators are trying to balance staffing needs with budgets that are already stretched thin.

Today I work in an ambulatory surgery center, and I've had the opportunity to see that side of the equation more closely. I've seen firsthand how expensive anesthesia staffing can be for facilities.

That's when it really clicked for me.

CRNAs want fair compensation.

Facilities want sustainable staffing.

Those aren't opposing goals.

But every dollar spent on unnecessary recruiting costs is a dollar that isn't helping either side.

I started wondering what would happen if there was a simpler way.

What if facilities could post jobs for free?

What if providers could connect directly with facilities?

What if there was less noise, fewer middlemen, and more transparency?

What if someone built a platform that was designed around helping instead of extracting as much money as possible from every interaction?

Why HART Is Different

That's why I started HART.

HART is a play on my last name, Goodhart, but it's also a reflection of what I want this company to represent.

I want it to have heart.

I want facilities to feel like someone is finally trying to help them solve a staffing problem without immediately reaching for their wallet.

I want CRNAs to feel like they're dealing with someone who actually understands the profession because I've lived it myself.

That's why facilities can post jobs for free.

That's why third-party recruiters aren't allowed to post jobs on the platform.

That's why I'm spending nights and weekends building something that may or may not ever become a huge business.

Because I genuinely believe our profession deserves better options.

Building Something Better

Do I hope HART eventually pays for itself?

Absolutely.

I don't think there's anything wrong with building something valuable and being compensated for it.

But that's never been the primary goal.

The primary goal is to fix a problem that I've personally experienced and that I continue to see throughout the anesthesia community.

Three years from now, I hope HART has hundreds of opportunities posted. I hope facilities are finding providers more easily. I hope CRNAs are finding jobs that fit their lives instead of sorting through endless recruiter messages.

Most of all, I hope people view HART as something rare in today's world:

A business that is genuinely trying to help the people it serves.

Because that's really what HART is about.

HART exists to help.